Thursday, November 20, 2008

Liverpool Football Club Slammed By City Council For Bird-Brained Scheme To Trademark Emblem


Council leaders have hit out at Liverpool's owners over the club's bid to register the Liver bird as a trademark.

The Anfield club have applied to the UK Intellectual Property Office to trademark the iconic image for the sum of £450.

The club hope the move will stem the tide of counterfeit Liverpool merchandise bearing the famous Liver bird emblem.

However, the application has not been welcomed by Liverpool city council, who last week accused the club of attempting to 'steal' the city's crest.

'This is outrageous,' said deputy council leader Flo Clucas in quotes reported by the Guardian.

'The Liver bird belongs to all the people of Liverpool and not one company or organisation. It cannot be bought and sold for private profit.

'This is a symbol of the city and is used not only by the council but also by hundreds of organisations, charities, voluntary groups and sports clubs.'
Clucas revealed last week that the council are taking legal advice over the trademark application.

The club claim they are only attempting to trademark the version which appears on their jerseys, and are not seeking to encroach on the rights of the city council or any other major city organisations to use the Liver bird image.

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